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Marketing Director - Digital Implementation & Optimization

Company: Care New England Health System
Location: Providence
Posted on: January 16, 2022

Job Description:

System Director, Digital Implementation and Optimization Department: CNE-MARKET-PUB RELATIONS Operating Unit Care New England
Location: Providence, RI
Job ID: 11825
Job Status: Full Time
Shift: Days
Schedule: Other
Primary Function System Director for Digital Implementation and Optimization is responsible for developing and implementing strategies to most efficiently and effectively drive interaction or other metrics for the digital portion of all programs designed to support the mission, vision, strategic plan and annual budgets of Care New England and its operating units while serving in a supervisory role for assigned team members. - The System Director will be responsible for operating unit/department liaison responsibilities, working directly with business partners to ensure that their strategic priorities are being effectively targeted to what this person has learned about the most efficient ways to drive SEO, and our owned and paid ad channels. - Their primary goal is to take the work of the rest of the marketing team and advise strategically on how to implement the channel strategy that they have created and own, in order to deliver superior results. - This director oversees all ongoing and new requests across the total system for anything web and digital related, suiting the needs of the business, the patients, and our business partners. Specifications Bachelor's degree and minimum of 5 years job related experience or equivalent required.

Keywords: Care New England Health System, Providence , Marketing Director - Digital Implementation & Optimization, Advertising , Providence, Rhode Island

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