Digital Merchandising Specialist
Company: LanceSoft Inc
Location: Providence
Posted on: January 24, 2023
Job Description:
Title - - - - - - - - - - - - - - - : - - - - - - - - Digital
Merchandising Specialist
Location - - - - - - - : - - - - - - - - Providence, RI 02903
Job Description:
- Reporting to the Sr. Director of Marketing on Pulse, the
Digital Merchandising Specialist will be responsible for the
development and execution of key direct-to-consumer touchpoints &
storytelling elements across our site including PDPs homepage
merchandising, customer recommendations, etc). More
specifically:
- Aggregate assets, create & publish PDPs for all products listed
on Client Pulse US (& cloning to other locales for local teams to
translate//edit).
- Set up & maintain all collection pages, product categorization
and product cross sell, including filters, nav placement and SEO
friendly language
- Manage key marketing elements of the site inclusive of;
homepage, PDP's (inclusive of enhanced PDPs within Shogun), & event
landing pages (Shogun + WMW Created Pages)
- Manage online inventory levels and sell through to avoid
oversells and keep track of underperforming products
- Email consumers for delayed/early product shipments via
Klaviyo
- Optimize the product shopping experience using GA data to drive
conversion, traffic, and customer satisfaction ratings.
- Collaborate with cross functional partners to provide
actionable feedback on Client Pulse merchandising needs.
- Evaluate product placement and SKU productivity, monitor
website to ensure that all available product is active on the site
and appropriately listed
Keywords: LanceSoft Inc, Providence , Digital Merchandising Specialist, Hospitality & Tourism , Providence, Rhode Island
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